VB Sales down

"BOONY is back.
Foster's Australia has confirmed the talking figurine of cricketer David Boon - credited by Foster's Australia for getting Victoria Bitter back on the radar of younger drinkers - returns later this year.

Earlier this year Foster's chief executive Trevor O'Hoy said the Boonanza promotion - the sequel of which begins next month - helped lift Foster's beer volumes.

But, as much as he was a hit with beer drinkers, VB's sales continue to decline.

After volume rises in January and February, VB's share in June of the national full-strength beer market dropped 1.7 percentage points to 33.6 per cent on a like for like basis, according to ACNielsen."

- I think it was about June when I switched from VB to Carlton Draught........